Did you know that the Bendigo Loddon region receives more than 84,000 international visitors each year*? Qantas now offers daily return flights to Sydney, Australia’s busiest international airport, providing the opportunity to grow this market more than ever before.
*Source: Tourism Research Australia
The City of Greater Bendigo and Bendigo Tourism partner with Sydney Melbourne Touring to market a range of accommodation and experiences to an international market. Part of this program involves presenting our international products at the annual Australian Tourism Exchange, as well as hosting famils for members of the international tourism industry.
In 2019 the City of Greater Bendigo hosted an International Tourism Workshop, featuring speakers from the City’s tourism marketing team, Sydney Melbourne Touring, our international marketing partner, Balgownie Estate, who underwent Visit Victoria’s 2019 international mentoring program, and the Institute of Excellence, the training company used by Visit Victoria for international tourism training.
The Workshop presentations are available here:
Tourism Marketing Team – International Update
Sydney Melbourne Touring – International Program and prospectus
Institute of Excellence – Introduction to International Marketing
Institute of Excellence – An Introduction to Inbound Tourism Workbook
In addition to these presentations, here are some helpful sources of information for your business:
Tourism Australia – The Tourism Export Kit
To discuss joining the international marketing program please contact Glenn Harvey on 03 5434 6109 or [email protected]
Staying Active, Healthy & Engaged 
Maintaining Connections and Mental Health 
Spring inspiration