Join Bendigo Tourism
As a Bendigo Tourism Board Inc. member, you are part of the Greater Bendigo tourism network, working in partnership with the City of Greater Bendigo to grow tourism visitation into the region. The more we work together, the stronger and more competitive we will be in the marketplace. Your membership provides access to support, training and networking; and new and exciting opportunities to be part of new initiatives, marketing campaigns, and experiences.
A Bendigo Tourism Membership is extremely valuable for all sized businesses, both in the visitor front line, and supporting from behind.
Which membership is best for you?
ACCOMMODATION
All types and sizes of accommodation businesses are catered for.
GENERAL OPERATORS
Tours, hospitality, attractions, retail, and more. Suitable for all business sizes.
INDUSTRY GROUPS
Business groups and membership organisations looking to partner with us.
HEATHCOTE AND REGIONALLY BASED
We have specific options and savings for Heathcote members and businesses located outside of Greater Bendigo.
CORPORATE SUPPORTERS
Connect your business to this vibrant industry for networking, procurement opportunities, and to know what’s on.
FRIENDS OF TOURISM
For individuals who wish to support or remain connected to the industry, be in the know and access special offers.
Heathcote operators
Is your Heathcote-based business already a member of Heathcote Tourism and Development? HTD Members receive a 30% discount on our Standard, Standard-PLUS, and Premium level membership when you join Bendigo Tourism. Simply choose the best business category for you, and apply the Heathcote discount.
We have options for our regional friends too. Brand new in 2022-2023, if your business is outside of the Greater Bendigo local government area, it’s even easier to join with us and leverage benefits from our broader regional visitation.
2023-2024 Bendigo Tourism Membership Packages
Accommodation operators
BASIC
Annual Membership inc. GSTFor boutique accommodation provided with businesses with less than 3 rooms, or are brand new to membership**.
Your property is listed on the Bendigo Tourism website and supported by the Visitor Centre bookings team. Connect with the broader industry for new opportunities, and stay up to date with what’s on and industry information.
Connect with other member businesses for supply opportunities, promotions, collaboration, and digital exposure.
** New businesses with more than 3 rooms must upgrade after the first year.
STANDARD
Annual Membership inc. GSTGrow your business’ exposure through our official marketing channels, whilst educating your team with new training and ideas. Connect strategically with other members for support and to leverage new opportunities.
Includes opportunities to be involved in marketing and seasonal campaigns, media and PR, visitor servicing and business development support.
- Standard-PLUS: Upgrade to gain further access to accommodation campaigns and industry benefits.
PREMIUM
Annual Membership inc. GSTPremium Accommodation membership is the whole package; including the basics and the essentials, through priority marketing and exposure opportunities, access to consultants and expert advice, and advanced training and networking.
A premium membership supports you to explore new markets, tap into advanced campaign inclusions and receive all of the vital business support services available. Accommodation businesses receive homepage exposure on the Bendigo Tourism website, and advanced reservation support.
LEADERSHIP
Annual Membership inc. GSTOur new leadership level is for tourism businesses or industry-supporting entities who wish to demonstrate their experience and leadership. Our leadership members understand the importance of supporting the sector as a whole and are keen to influence the progression and direction of our region’s success.
Suitable for all sizes organisations who wish to strengthen their brand by being active, leading by example, and who understand that the success of the sector benefits the community and economy.
General operators
BASIC
Annual Membership inc. GSTFor businesses with less than 5 FTE staff, or are brand new to membership**. Connect with the broader industry for new opportunities, and stay up to date with what’s on and industry information.
Access to connect with other member businesses for supply opportunities, promotions, collaboration, and basic digital exposure. Opportunity to advertise in the Bendigo Dining and Shopping Guide.
** New businesses with more than 5 FTE staff must upgrade after the first year. Not suitable to accommodation providers, refer to Basic Membership – Accommodation.
STANDARD
Annual Membership inc. GSTGrow your business’ exposure through our official marketing channels, whilst educating your team with new training and ideas.
Connect strategically with other members for support and to leverage new opportunities. Includes involvement in marketing and seasonal campaigns, media and PR, social media, visitor servicing and business development support.
Standard-PLUS: Upgrade to Standard-PLUS to gain further access to campaign and industry benefits.
PREMIUM
Annual Membership inc. GSTThe whole package; includes the basics and the essentials through to priority marketing and exposure opportunities, access to consultants and expert advice, and advanced training and networking.
A premium membership supports businesses to explore new markets, tap into advanced campaign inclusions and receive all of the vital business support services available. Your business can be shared with national and international markets, access to dedicated social media campaigns, expert support and education.
LEADERSHIP
Annual Membership inc. GSTOur new leadership level is for tourism businesses or industry-supporting entities who wish to demonstrate their experience and leadership. Our leadership members understand the importance of supporting the sector as a whole and are keen to influence the progression and direction of our region’s success.
Suitable for all business sizes wishing to strengthen their brand by being active, leading by example, and understand that the success of the sector benefits the broader community and economy.
Other packages
GROUP PACKAGES
Annual Membership inc. GSTFor industry groups, associations, and Local Government Organisations who wish to access the Bendigo Tourism industry network.
Inclusions:
✓ Parnter with Bendigo Tourism’s marketing campaigns
✓ Receive industry news
✓ Access to training and education
✓ Access visitor services and booking facilities
✓ Promotion of specific events
CORPORATE FRIENDS
Annual Membership inc. GSTOur corporate supporters and aligned business friends are vital to championing the vital impact that tourism has on our local economy.
Network with the industry, be the first to know what’s on, and access supply opportunities. Attend member previews and events, leverage discounts and deals provided by our partners.
Pricing:
✓ 1-5 employees $110
✓ 5-10 employees $330
✓ 11-25 employees $550
✓ 26-40 employees $770
✓ 40+ employees $1650
REGIONAL FRIENDS
Annual Membership inc. GSTOur regional friends are always welcome in Greater Bendigo! For tourism businesses or aligned organisations who are located in the surrounding shires outside of the Greater Bendigo Local Government Area.
Inclusions:
✓ Regular industry updates and news
✓ What’s on newsletters
✓ Access to discounted tickets and experience offers from other members
✓ Invitations to attend private events and previews, as offered by other members
INDIVIDUAL FRIENDS
Annual Membership inc. GSTAre you keen to stay connected with our industry? Our new individual friends of tourism membership will provide you with everything you need to know about what’s coming up and what’s happening behind the scenes. Join us at special events and know that your support enables the industry to continue to grow and prosper.
Inclusions:
✓ Regular industry updates and news
✓ What’s on newsletters
✓ Access to discounted tickets and experience offers from other members
✓ Invitations to attend private events and previews, as offered by other members
Frequently Asked Questions
Am I eligible to become a member of Bendigo Tourism?
Any business or individual who operates in the City of Greater Bendigo Bendigo municipality is eligible to become a Bendigo Tourism member. Memberships are open to any business working within the tourism sector, or others seeking involvement within the local industry.
What is the membership approval process?
As an incorporated membership body, all membership applications must first be approved by the Bendigo Tourism Board. Once approved, you will have access to all of the benefits and inclusions noted within your chosen membership level.
The Membership Officer will assist you to get started with your membership and access the member-only features of this membership site.
What membership package is suitable for me?
Finding it hard to decide what membership is most suited for your business? Give us a call a call on 5434 6123 and one of our staff members will be happy to work through the options with you.
What is the duration of a Bendigo Tourism membership?
Bendigo Tourism memberships are for 12 months, beginning July 1 of each year, aligning with the annual financial calendar. However, you can sign up with Bendigo Tourism at any time, with pro-rata options available.
Can I sign up after the membership launch period?
Yes! Pro-rata memberships are also available from January of each year. For further information, please contact our Membership Officer.
Businesses who become Bendigo Tourism members between January – June will receive a pro-rata partnership with limited inclusions.
To see what benefits are still available during the pro-rata period, please contact our Membership Officer.
Who is the Bendigo Tourism board selection made up of?
The Bendigo Tourism Board represents the tourism industry and works in partnership with CoGB to offer a range of benefits and strategic direction. It is made up of six industry-elected representatives, and four Council-appointed individuals with a diverse set of skills and experience.
If you can’t find the answer to your question or have a general question or comment please Contact Us
Want to have a conversation?
Contact our Tourism Marketing and Membership Officer
Justine Blacklock
Tourism and Major Events
M +61 418 734 665